common cents

The sunk cost fallacy is a cognitive bias that refers to the tendency for people to continue...

Financial avoidance is a psychological condition that affects individuals who avoid managing their...

The collapse of Silicon Valley Bank (SVB) on March 10, 2023 was a major shock to the financial...

An overlooked, but important, part of any retirement savings plan concerns the type of account you...

Retirement is just as much a leap of faith as any other significant life change. No matter how...

Dollar Cost Averaging - Just an average strategy? Dollar cost averaging is an investment strategy...

Bright lights, constant noise, flowing drinks, and cheers of celebration punctuated by groans of...

What is a 60/40 portfolio & why is it popular? A 60/40 portfolio is an investment strategy...

Human behavior has a greater impact on financial returns than most people realize. It’s more fun,...

December Recap and January Outlook   While the equity markets, as measured by the S&P 500...

Employee stock options have increasingly become a piece of total compensation over the last few...

It’s not the most imaginatively named legislation, but the SECURE 2.0 Act expands the 2019 SECURE...

A recent study published in The Ascent revealed interesting trends with regard to financial...

As the end of the year approaches, it's important to start thinking about your tax situation....

  401(k) Plans Aren't Just for Retirement, But Starting Early Matters Millennial and Gen Z...

The solopreneur refers to someone who organizes, manages, and assumes the risks of a business...

Economic data showed some movements in the right directions, both up and down. The Federal Reserve...

On November 20th 2022, I completed the Philadelphia marathon for the 4th time, and while my...

Taxes are complicated…..there is no question about that. Part of the complexity comes from the...

There’s one question we hear most often from those nearing retirement, is some variation on this:...